Nick Ramsay Google Battle Update

In October last year, I laid down the gauntlet and swore I would take the number one spot in Google’s search results for my own name. My opponent was none other than the politician, Nick Ramsay, who happens to be a fellow Brit, born in the same year as myself! Supported by internet powerhouses Wikipedia and the British Conservative Party, it was going to be tough…

Rising to the top

Five months later, and I’ve done it! I’m now No.1 in Google’s search results for my name. The key to my success was probably not telling my competition I was competing with him! 😉

Comparing search results

What’s your Google battle?

If you could get your own blog or website to rank higher in the search engines, what “family-friendly” keyword or search term would you want to rank higher for? It would obviously need to be related to your site. One of the more popular search phrases for people in this community is “Japan blog”, which returns as the first result. I bet that one gets a few hits!

If you like, you can find me on Twitter at @nick_ramsay. I'd love to hear from you!

19 thoughts on “Nick Ramsay Google Battle Update

  1. When it comes to my English name, I’m so far down the list it’s not funny. But if you type my name in Kakakana (ジェイソンアーウィン) on Google, Yahoo or MSN, I’m number one and all alone!

    Before 2008, I hadn’t associated my full name with my site as it was something I wanted to keep my ex away from. She’s a heavy internet user and had caused some problems between my wife and I in the past by posting comments on my previous blogs without my knowledge. This was before I started clamping down on commenters and when their messages would be seen. To that end, was created, a different set of topics was discussed and all the previous content was ditched.

    However, since January I’ve been working harder to build my rep online and have had several sites publish guests posts under my name, and even gone so far as to buy four other domains (including two double-byte .jp’s) based on my name and point them at Not only will keywords work in my favour, but domain names and registrations will also.

    Perhaps by the start of 2009, when you type “Jason Irwin” into Google, Yahoo or MSN, I’ll be number one with a bullet 🙂

    1. Awesome. I see you at number one for you katakana name. Maybe I’ll follow your lead and get one after all! And I have no doubt that if you want to get your full English name at the top, you will do it!

      1. Nice. If you do decide to get some .jp domains, be sure to use the link on my site! 😛

        The nice thing about using our Katakana names before anyone else is the longevity factor. Japan *must* open their doors to let more foreigners in to pay for the failed pension and taxation systems. Unless we have really unique names, there is no chance that we’ll remain the only person with a given name combination in a particular country.

        Of course, I plan on taking this one step further and also purchasing some domains with my name in Arabic, Hebrew and Chinese. The advantage here would be to get a monopoly on all the character systems before some other Jason Irwin gets a foothold on them.

        Will it be expensive? About $100 a year if I do it right. Why go through all the trouble? It’s all about branding. We’re only on the Earth for 90 years or so, and the first 25 I didn’t even have a website. With 6.5 billion of us living on this world and more arriving every second, it’s only a matter of time before someone else wants to make themselves heard on the interweb. I have no problem with these people trying to get their voice heard but, that said, I don’t want them to do it with *my* name 😛

        How soon until we see a ニックラムゼー.jp, Nick? Just for kicks, I’ll add the Katakana name to my site’s blogroll link to here. Perhaps in a day or two, Google will give you a number one ranking for the keyword!

        1. Done. Within 48 hours, we should see both 陸人.jp (Rikuto) and ニックラムセイ.jp (Nick Ramsay) pointing to my blog! I’m pretty happy about scoring Rikuto’s name in kanji! 😀

        2. That’s great news!

          I’m sure that Rikuto will appreciate that when he’s older and blogging himself 😀

          I wonder whether some people might have blogs that go from first grade all the way up until marriage one day … could you imagine how much personal growth a person could read on a site like that? 😮

  2. Congrats Nick! What’s the next goal? You could always run against your namesake for office???

    I’m already number one for my name – I just checked and didn’t even use quotation marks. But that’s because I have an unusual name and I didn’t try at all – sorry. Interestingly though the results also get some hits for my hubby and another former Giants coach also named Shane. This could come in handy some day I guess…

    The first entry linking directly to one of my blog posts is on the first page but near the bottom so I still have some work to do.

    Shane Sakata

    1. The next challenge? Hmm… a lot of people misspell my surname Ramsey instead of Ramsay, and when I Google that, I come up fifth behind my good friend the politician, so maybe that can be my next goal.

      The best thing about being at the top for your name is you can just tell people to Google you, instead of having them remember your domain name. Considering your url, I can see that being very beneficial for you Shane. Also, if we do as Jason has done, we can tell people in Japan to Google our names in katakana, too!

      I’ve seen a lot of TV commercials in Japan which focus on the company’s keyword instead of their domain name (they show an animation of the keyword being typed in and the search button being clicked), and I can see that filtering down to us little people in the not too distant future.

      Just be thankful your name’s not John Smith! 😛

  3. Very amusing way of documenting the rise from Oct to March Nick … very amusing indeed!

    Getting good rankings for Keywords and Terms is an interesting topic and one i’m always looking to improve on … i find the search engine traffic to be very valuable in getting greater exposure across the internet.

    1. Thanks Neil, it’s a topic I enjoy, too.

      Over the last few months, I’ve become a big user of Google Blog Search, another way of getting traffic from a clever use of keywords. Unfortunately, I can’t tell which traffic comes from Google Web Search, and which from Google Blog Search. They seem to be wrapped up as one in Google Analytics.

      1. This is one of the reasons I use FireStats to track my traffic. Unlike Analytics, I can see visitors from people who have disabled Analytics tracking with their Google toolbar, as well as visitors who come with Java disabled on their browser.

        If you’re interested in a stats package that easily integrates with WordPress, FireStats may be what you’re looking for.

        That said, I’ve recently re-enabled Analytics on my site in an attempt to woo Google into granting me my old PageRank. In the last week, I was raised to a PR2 from the happy PR0 levied in January for my paid post shenanigans 🙄

        When in Rome….

        1. Jason, i too have incurred the wrath of Google. I’m guessing it’s from running TLA but can’t be sure. I went from a PR3 to a PR0 several months ago and that’s where i’ve stayed ever since!

        2. The PR slap did do something pretty serious to my search rankings … but it wasn’t what I expected.

          After losing my PR4 and being awarded a happy goose-egg, I found that my Google traffic actually increased by 30%. When I did a search on some of the key words I had used, I found that I had lost a bit on “Jason Reiko”, “Jason Vancouver” and “Jason Japan”. In all of these cases, it wasn’t a huge loss.

          One area where I really cleaned up after getting the PR slap was the with the keywords “Jason Random”. It seems that this is something often searched for on Google (why, I’ll never know), by people all over the world. Since January of 2008, I’ve managed to get over 900 hits from unique IPs, all coming from a localized Google site, with the search phrase “Jason Random”.

          Maybe there’s some cool guy by that name that I’m not aware of … but I’m not arguing with the traffic.

          That said, since regaining half of my previous PR, I’ve noticed no improvement in ratings for long-established keywords on Google.

          Anyone else notice the same thing?

        3. Interesting Jason, who would have thought the PR slap would bring in more traffic! I suppose, in your case at least, PR is Pretty Retarded 😛

  4. As the Emimem song goes, “will the real Nick Ramsay please stand up, please stand up, please stand up..”

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